I'm not entirely sure you understand the meaning of "above the fray." If I was above the fray, I wouldn't be saying a word about the issue...as I would be above it...since it is a fray.
Fray is a heated dispute. The people bitching are the ones having thus dispute. I haven't seen anyone heatedly defending the logo. So if you think the logos isn't worth bitching about that would be enough to be identified as being above the fray.
I think more than half of the conversations of this board are people arguing semantics.
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